HUL Acquires Full Ownership of OZiva, Strengthening Its Bet on Plant-Based Nutrition

In a significant move that underlines its commitment to health and wellness, Hindustan Unilever Ltd (HUL) has acquired the remaining 49% stake in OZiva, the plant-based nutrition brand, from its parent company Zywie Ventures Pvt Ltd for ₹824 crore. With this transaction, OZiva becomes a wholly owned subsidiary of HUL.

HUL had earlier acquired a 51% stake in OZiva in December 2022 for ₹264.28 crore, valuing the company at approximately ₹518 crore at the time. The latest acquisition values OZiva at nearly ₹1,682 crore, representing more than a threefold increase in valuation in just over three years. The deal highlights OZiva’s strong growth trajectory and HUL’s confidence in the long-term potential of the plant-based nutrition market in India.

Founded in 2019, OZiva has rapidly built a strong presence in the D2C ecosystem with its portfolio spanning plant-based nutrition, women’s health, skin, hair, and overall wellness. The brand has resonated particularly well with young, health-conscious consumers seeking clean-label, sustainable, and science-backed products.

Before HUL’s investment, OZiva had raised close to $17 million from marquee investors such as Matrix Partners India, Eight Roads Ventures, and Stride Ventures. Their early backing helped OZiva scale its product innovation, digital distribution, and brand storytelling in a highly competitive wellness market.

For HUL, this acquisition aligns seamlessly with its broader strategy of expanding into high-growth, future-facing categories such as health, wellness, and nutrition. By bringing OZiva fully under its fold, HUL gains greater strategic control to accelerate innovation, deepen market penetration, and leverage its extensive distribution, supply chain, and consumer insights capabilities.

The transaction also signals a broader trend in India’s FMCG landscape, where large incumbents are increasingly acquiring or scaling up digital-first, purpose-led brands to stay relevant with evolving consumer preferences.

With OZiva’s agility and brand equity combined with HUL’s scale and operational strength, the acquisition sets the stage for the next phase of growth in India’s rapidly expanding plant-based and wellness nutrition market.